by Raheem Sarcar | July 24, 2016
From the beginning, Amazon has focused on a key metric – how to get their existing customers to buy again and again. That effort is now concentrated on Amazon Prime. So ferocious is Amazon’s focus on repeat business, that in a few years all of Amazon will... by Raheem Sarcar | July 12, 2016
Over the years, I’ve noticed e-commerce players go through these four distinct stages of growth. The Newbies – They have opened an online store but it’s not profitable. They may be brick and mortar entrepreneurs who have decided to start selling online. Or they may be... 
by Raheem Sarcar | May 11, 2016
Since the launch of loyalty programs more than a century ago, businesses have struggled with implementing the right loyalty program to increase customer retention. Some companies focus on providing the best rewards. Others focus on making the program easy to use even... 