Here’s a fable.

A gnat flew through the valley, buzzing and looking for a place to land. He spotted a bull and touched down on one of his horns.

After resting for a bit, he was getting ready to fly away.

But before heading out, he told the bull “I’m sorry for chilling on your horn and using it as a rest stop. You must be glad I’m leaving.”

The bull replied, “What? I didn’t even notice you…”

The moral of the story?

Be so good that you don’t even notice the competition.

One way to be this amazing, is to increase your customer loyalty when times are good.

Get your customers shopping twice instead of once. Get them buying three times a year if they buy twice.

A customer friendly rewards program by RewardCamp will help you do that.

Check out a demo to learn more.

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