On a hot summer day, a fox noticed some grapes high up on a vine, wrapped around a tall tree. The grapes looked like they were about to burst with sweet juices. The fox decided to have some.
He jumped for the grapes but fell short. Next, he walked back a few paces from the tree, ran and leaped up but missed once more. He tried again and it still did not work.
The fox became frustrated and said “I’m wasting my time for a bunch of sour grapes.” He scornfully walked away.
Like the fox, many in e-commerce walk away from juicy profits because they tried and failed a few times. Worse still, some walk away without even trying. But a few enjoy the juicy profits because they know to use the right tools.
Tools like RewardCamp that gives customers a reason to keep spending with you.
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